Scottrade Today Opens Milestone 500th Branch Office

Online investing firm opens nearly 60 branch offices in 2010, enables investors to receive personal support

ST. LOUIS, Dec. 6, 2010 – Scottrade, the online investing firm with the largest branch network in the country, today opened its 500th branch office.

Since it was founded in 1980, Scottrade has worked to empower individual investors. Today, the firm provides the value of $7 trades combined with reliable trading tools and services, educational resources, and personal customer support.

“Online investing is still a somewhat complicated and service-intensive business for which many consumers rely on some amount of personal contact,” said Scottrade Founder and CEO Rodger Riney. “Many investors value receiving service locally, from a broker with whom they can build rapport, instead of a distant call center, and that’s why we’ve worked to meet this goal of opening 500 branch offices across the country.”

The firm’s milestone branch office in West Manhattan is the fifth branch office in the City and 30th in New York. It opened at 2395 Broadway.

Stock brokers are available at each Scottrade branch office nationwide to answer questions and give tutorials on Scottrade’s online trading services. Investors can learn about:

  • Stocks, ETFs and options online
  • Selecting from more than 14,500 mutual funds
  • Using Research to create real-time watch lists

“For 30 years, we have focused on providing exceptional customer service,” said Mary Koomar executive director of branch administration and corporate communication. “We feel it is important to have branch offices where our customers live and work and our branch network of now 500 local offices enables investors to discover a better way to trade and invest.”

The firm offers a full line of products, support and market research tools to help self-directed investors make better financial decisions. Though the firm does not provide advice, investment education is available at branch seminars, live webinars, user summits and an online Knowledge Center and community.

About Scottrade
As a leading online investing firm, Scottrade offers a full line of investment products, online trading services and market research tools to help investors take control of their financial future. Founded in 1980, Scottrade is dedicated to personalized customer service and value, providing customers the convenience of buying many stocks online at just $7 per trade and the support of the largest branch network among online investment firms, with 500 nationwide branch offices. Scottrade has been named one of FORTUNE magazine’s “100 Best Companies to Work For” in America for the past three consecutive years. For more information, visit and follow us on Facebook, Twitter, YouTube and Flickr.

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